Episodes
In a World of AI Slop, Be Human
In this episode of the Meme Team Podcast, hosts Sonia Baschez and Amanda engage with guest Vincenzo Landino to explore the intersection of marketing, culture, and technology. They discuss a controversial casting call for gent...
Why Being Real Wins: Mamdani, Oasis & Penguin Books
From political campaigns to fast food fashion, we're breaking down the most interesting marketing moves of 2025. Watch as we analyze how brands are winning (and failing) at authentic engagement, including: • How a politician'...
When Brands Listen to Fans: F1, Superman & Star Wars
From F1's innovative approach to female fans to Superman's viral marketing success, we're breaking down how major brands are actually listening to their audiences in 2025. Join Sonia Baschez and guest Christina Garnett as the...
Zohran Mamdani’s Social Genius, Apple’s F1 Fail, Forensic Fandom, and…
In this episode of the Meme Team Podcast, hosts Sonia Baschez and Amanda Natividad discuss innovative marketing strategies, focusing on the digital campaigning of Zohran Mamdani, the integration of product placements in films...
Controversy Creates Cash: From Cluely to F1 to Canva | Meme Team 012
In this episode of the Meme Team Podcast, Sonia and Amanda discuss Cluely's controversial approach to gaining attention, the importance of zero-click marketing in today's social media landscape, explore influencer marketing t...
Amazon & Roku's Ad Network + Influencer Lawsuit + Apple's F1 Movie + …
In this episode of the Meme Team Podcast, Amanda and Sonia discuss: - the evolving landscape of TV advertising - the recent class action lawsuit against Alo Yoga for misleading influencer promotions - the strategic shifts in ...
Coco Gauff wins, Uber Eats creates their own TikTok, and Wedding Cont…
On Meme Team, we talk about how to own your own story, narrative, and platform. This episode is brought to you by Sequel.io , the only platform that lets marketers host webinars directly on your website. You can see what yo...
From Taylor Swift to Hailey Bieber: When to Own vs. Sell Your Brand
We talk about when to own vs. sell your brand. This episode is brought to you by Sequel.io , the only platform that lets marketers host webinars directly on your website. You can see what your audience does on your site befor...
Google Redoing SEO with AI, Dyson Disrupts, and Red Lobster Calls NSY…
Did you know the American Music Awards were this week? We don't think anybody did. Google I/O: What the AI announcements mean for marketers Dyson's new vacuum (and how the Coanda effect works!) The AMAs nobody went to: Taylor...
What Duolingo Got Wrong — and What Tom Cruise Gets Right
Bonus episode! You're welcome, teamsters. Is Tom Cruise the last movie star and... one of the best marketers? (Hear us out.) Duolingo purges its TikTok and Instagram and comes back... with a bizarre video. (Presumably to win ...
Netflix + Sesame Street Is a Smart Brand Deal. HBO’s Rebrand? Not So …
On the Meme Team podcast, we talk about the logic behind virality. Because marketing isn’t just logic — it’s culture… and this podcast decodes both. Sesame Street is now available on Netflix (but still on PBS!) Uber's route s...
Skechers’ $9B Play, Apple and Bono (ugh), and the Vatican’s Brand Mom…
Marketing isn't just logic — it's culture. The Meme Team podcast decodes both. Let's goooo! Apple Vision Pro and Bono (it's like they're trying to make 'fetch' happen) Skechers doubled down on this one audience segment — and ...
Duolingo Goes AI-First, KIND Rebrands, and Brands Bet on the Bots
The queen of Marketing Twitter joins the Meme Team podcast! Christina Garnett, author of the forthcoming book, "Transforming Customer–Brand Relationships: Use Emotional Connection To Build Loyalty" chats with Sonia and Amanda...
Slate’s Truck Launch, Bot Farms, and Brands in Disguise
Sonia and Amanda talk about millennial nostalgia, the innovative Slate Truck, the impact of viral user-generated content, and the challenges posed by bot farms on social media narratives. Follow us: Meme Team Podcast (officia...
Protein Marketing, Katy Perry in Space, and Cultural WTFs
We talk about Americans' obsession with protein and protein products, the big problems about Katy Perry going to space (and what is wrong with Blue Origin), and then we end on a charming note about the Japanese ambassador to ...
Luxury Brand Myths, Rory McIlroy’s Halo Effect, and Ryan Coogler’s Qu…
First episode of the Meme Team podcast! We talk about why everyone cared so much about Rory McIlroy winning the Masters, the real tea about TikTokers saying all the luxury brands manufacture in China, and the significance of ...