In a World of AI Slop, Be Human
In this episode of the Meme Team Podcast, hosts Sonia Baschez and Amanda engage with guest Vincenzo Landino to explore the intersection of marketing, culture, and technology. They discuss a controversial casting call for gentrifiers, YouTube's new monetization policies targeting AI-generated content, and the rise of AI influencers. The conversation shifts to privacy concerns in social media and the evolving landscape of Formula 1, particularly Apple's interest in acquiring broadcasting rights. The episode concludes with insights on the future of live sports streaming and the role of AI in marketing. In this conversation, the speakers discuss the evolution of sports consumption, particularly how technology and social media have changed the way fans engage with sports. They explore Apple's strategic moves in sports broadcasting, including their investments in MLS and F1, and how these decisions reflect broader marketing strategies. The discussion also touches on the changing landscape of celebrity promotion and the importance of authenticity in media. Ultimately, they highlight the distinction between attention and influence in modern media, emphasizing the need for brands to navigate this complex landscape effectively.
Chapters
00:00 Introduction to the Meme Team Podcast
01:02 Banter of the Week: Andrew Cuomo's Casting Call
05:24 AI Slop: YouTube's New Monetization Policies
11:23 The Rise of AI Influencers
18:47 The Future of Digital Identity and AI in Marketing
20:36 AI as a Tool for Marketers
23:41 The Evolution of Formula 1
35:41 Apple's Strategic Moves in Sports Broadcasting
43:53 Building for Culture Over Numbers
45:59 Apple's Strategic Growth in Sports Media
47:35 Liberty Media's Marketing Success
48:34 The Evolution of Movie Promotional Content
54:06 The Role of Influencers in Modern Media
01:00:57 Attention vs. Influence in Marketing
01:06:27 Authenticity in Celebrity Marketing
01:12:22 New Chapter
Follow us on LinkedIn, Twitter/X, and Instagram:
Sonia Baschez - @soniabaschez
Amanda Natividad - @amandanat
More about Sonia's consulting firm: bendgrowth.co
More about Amanda and her newsletter: amandanat.com
More about Meme Team: memeteampodcast.com
Vincenzo Landino - @vincenzolandino
More about Vincenzo and his newsletter: bizofspeed.com
