Nov. 13, 2025

Craft vs AI Wars: Apple, Barbour, & Coca-Cola

Craft vs AI Wars: Apple, Barbour, & Coca-Cola

Sonia and Christina break down consumer brand marketing wins and fails across Apple's glass logo rebrand, Nike's LA murals, Sephora's tone-deaf holiday ad with Mariah Carey, the AI wars between Coca-Cola and Barbour's Wallace & Gromit collab, and the Starbucks bear cup chaos. They also dig into Apple TV's quality-over-quantity approach, consumerism culture, and how brands are staking claims on AI vs craft.

  • Nike Dodgers Murals (00:18-01:53)

  • Apple's Glass Logo Rebrand & Apple TV (01:54-11:03)

  • Sephora's Mariah Carey Holiday Ad Backlash (17:18-27:39)

  • Coca-Cola AI vs Barbour Wallace & Gromit (28:34-37:20)

  • Starbucks Bear Cup Disaster & Consumerism (37:21-47:03)

  • Takeaways & Optimism (47:03-54:20)