Meme Team is a marketing podcast about business, culture, and brand strategy.
Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff.
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About Sonia Baschez
Sonia Baschez is founder of Bend Growth, a fractional CMO business where she helps early-stage startups build the marketing function from the ground up. In her spare time, she is the Marketing and PR advisor for The Council, an early-stage VC firm. She’s also the creator/teacher for Nail Your Niche, a course for early-stage startups to find product-market fit faster and get to their first 100 customers. Sonia previously led marketing at Atmos, a startup backed by YC, Bedrock, Khosla, and Sam Altman, from pre-seed through Series A and built email programs for 38 states for the 2016 Hillary for America campaign. You can learn more about her at bendgrowth.co.
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About Amanda Natividad
Amanda Natividad is VP of Marketing for audience research startup, SparkToro. In her spare time, she writes a marketing newsletter called the Menu (with over 16k subscribers). She’s also the creator/teacher for Content Marketing 201, a Le Cordon Bleu-trained chef, and a former journalist. Amanda previously led marketing for Growth Machine, led marketing for Liftopia, built Fitbit’s B2B content program, and ran content and communications for NatureBox. You can learn more about her at amandanat.com.