Meme Team: Marketing, Business, and Culture
Meme Team is a marketing podcast about business, culture, and brand strategy. Marketing isn't just logic — it's culture. And this show decodes both.
Hosts Sonia Baschez and Amanda Natividad break down real campaigns, cultural moments, and marketing trends with sharp takes and zero fluff. If you care about positioning, storytelling, or why the algorithm is acting weird again, this one's for you.
New episodes every week.
Recent Episodes
Aug. 7, 2025
Marketing in a World of Bots, Burnout, and Brand Missteps | Meme Team #019
Join Amanda, Sonia, and special guest Chi Thukral as they dive into the world of social media marketing and the logic behind viral content. The episode covers the cultural impact of K-pop, the challenges of bot-driven interne...
July 31, 2025
Sydney Sweeney‘s Jeans or Genes? + Appealing to LLMs will get you press
In this episode of the Meme Team podcast, Amanda and Sonia discuss the recent viral marketing strategies employed by companies like Astronomer and American Eagle, particularly in light of controversies surrounding their adver...
July 23, 2025
Kiss Cam Crisis Comms, Colbert Cancelled, Delta's AI, & Dumb Logo Updates
Description: In this episode, Amanda and Sonia dive into the intricacies of marketing, branding, and the impact of scandals on corporate reputation. They discuss the recent astronomer scandal, the cancellation of The Late Sho...
July 17, 2025
In a World of AI Slop, Be Human
In this episode of the Meme Team Podcast, hosts Sonia Baschez and Amanda engage with guest Vincenzo Landino to explore the intersection of marketing, culture, and technology. They discuss a controversial casting call for gent...
July 15, 2025
Why Being Real Wins: Mamdani, Oasis & Penguin Books
From political campaigns to fast food fashion, we're breaking down the most interesting marketing moves of 2025. Watch as we analyze how brands are winning (and failing) at authentic engagement, including: • How a politician'...
July 10, 2025
When Brands Listen to Fans: F1, Superman & Star Wars
From F1's innovative approach to female fans to Superman's viral marketing success, we're breaking down how major brands are actually listening to their audiences in 2025. Join Sonia Baschez and guest Christina Garnett as the...
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